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Click pic to view comments - Confirmed sighting: Burger King Premium Tastes, featuring Flame-grilled Pineapple Confirmed sighting: Burger King Premium Tastes, featuring Flame-grilled Pineapple
Posted: 12:52 Mon 13-Sep-2004. Price: Meal Deal 4.75; Pineapple 1.50. Location: Burger King, Baker Street and Upper Regent Street, London. Sub-flavours: Four kinds of Oven Baked Baguettes, Freshly Squeezed Orange Juice, "Skinnies" Oven Baked Fries "With Only 6% Fat". Nutritional unusualness: Unknown.
Snackspot reports: Yes, most BK outlets (and the TV ads) are pushing their BBQ Bacon and Tex Mex Whoppers, but some selected sites have been substantially overhauled to offer this expensive but healthy-looking "Premium Tastes" menu. The baguettes (available in 4 chicken or beef varieties) aren't too crunchy (and come wrapped in almost completely un-BK-branded "shame reduction" packaging), the (microwaved?) "Skinnies" address BK fries' previous problems and taste like "real" chip shop chips - and, while I've yet to find anywhere that can sell the freshly squeezed orange juice and flame-grilled pineapple at the same time, the pineapple is remarkably good (given that pineapple is one of the few fruits which tastes pretty much the same tinned as fresh, of course). In the hypothetical event that any of these are actually better for you than normal BK fare, top marks all round.

...In other hot food action: The Grocer reports that Weight Watchers are launching a range of Microwaveable Chilled Pizzas (Fajita Chicken, Mediterranean Style Vegetables, or Garlic Mushroom, 2.49), while specialist importer Rondanini is threatening to take the war to the Goodfellas Pizza "family", with the UK's first ever struggling-to-cope-with-the-complexities-of-modern-life-themed range of pasta sauces and frozen pizzas officially endorsed by TV's The Sopranos.


Posted: 13:41 Mon 13-Sep-2004 by "Stuart Campbell" # permalink comment
Comment: I don't understand - what are they actually selling here? Burgers with pineapple in them? Pineapple baguettes? Just bits of pineapple for £1.50?
Posted: 13:46 Mon 13-Sep-2004 by Snackspot # permalink comment
Comment: sorry Stuart, I was trying to cram in slightly too much info - the £1.50 pineapple thing is just a hot slice of fruit for dessert (complete with authentic "flame-grilled" stripes, though I'd always heard rumours that they were just "painted on" the burgers to make them just *look* like they'd been cooked under a grill?)
Posted: 15:02 Tue 14-Sep-2004 by "Nebbish" # permalink comment
Comment: Sopranos pizzas - I'm probably enough of a mug to buy one.
Posted: 15:37 Tue 14-Sep-2004 by "CotB" # permalink comment
Comment: I'm fairly confident that Whoppers et al are indeed "fire-grilled" (sic), but at no point on BK's incredibly irritating website does it mention *when* this process takes place. Or indeed, where.
Posted: 09:10 Thu 16-Sep-2004 by "Spoffoth" # permalink comment
Comment: I can confirm that BK burgers are indeed flame grilled - every last one of them. Then they sit in a steam unit for an hour (with bun) and are microwaved prior to serving. Mmmmm.
Posted: 20:23 Sun 03-Oct-2004 by "Gail" # permalink comment
Comment: Berger King and McDonald's must be getting thir hamberger from the same place as about two years ago both their 'bergers tasted nasty and still do. What is it, rotten mutton or WHAT? No one I know will eat them anymore. To put it bluntly.....THEY SUCK!
Posted: 21:03 Sun 03-Oct-2004 by "Chester Copperpot" # permalink comment
Comment: The burgers are from different suppliers. I have been informed that you can buy some of McDonalds stock from a cheap wholesaler in the Welsh Valleys but I can't confirm It as I never venture that far into the wilderness. I also remember working in MAFF and my bosses used to go around the slaughter houses. The only place they would let their kids eat was McDonalds as the hygiene was second to none.
Posted: 07:29 Tue 05-Oct-2004 by "Bob" # permalink comment
Comment: I like flame grilled pringles.
Posted: 11:07 Thu 03-Mar-2005 by "Lee Taylor" # permalink comment
Comment: Blackpool Pleasure Beach reopened for the "summer season"!! on Sat 19th Feb and their Burger King has 4 new freshly baked baguettes on offer. I tried the Piri Piri chicken, the baguette resembled one of the part baked one you can buy in the supermarket to "bake" at home. Nice and cripsy, the Piri Piri sauce had a decent kick. The chicken seemed to be the same as that used on a chicken whopper but cut into two pieces.

Three of the range are chicken based except for the Montgomery Melt which is two burger side by side on the baguette.

For those wanting to sample one BPB is open weekends till easter 30193 5 24

Posted: 18:59 Tue 10-Jul-2007 by "Wes Jones" # permalink comment
Comment: although the monterey melt is now being phased out.

The Pineapple *was* flame grilled, and was pretty annoying whenever it came on order because it needed cutting and the skin just went like rock

the surviving premium taste prodects are: Sweet Chilli Chicken Piri Piri Chicken Chicken BLT

all baguettes.

Posted: 00:28 Sun 09-Mar-2008 by "Spanky" # permalink comment
Comment: Wes Jones - I'm afraid you're wrong as the Sweet Chilli Chicken and Chicken BLT Baguettes were added to the menu long after the Premium Taste trial had failed.
Posted: 13:38 Mon 10-Mar-2008 by "Wes Jones" # permalink comment
Comment: They were additions to the menu, to replace the Cajun Chicken and The Flame Grilled Pineapple void. You are correct in saying that they weren't a part of the original menu, but they are still classed as premium taste products by staff an management.
Posted: 00:09 Wed 12-Mar-2008 by "Spanky" # permalink comment
Comment: Having worked in one of the Premium Taste trial restaurants I can honestly say that I've not heard the term Premium Taste in restaurant for a long time. Jeez remember the Classic Cheeseburger? That was a good baguette!!
Posted: 14:28 Wed 12-Mar-2008 by "Wes" # permalink comment
Comment: Well...we ARE slightly behind the times lol. I still make the Classic cheeseburger on my break sometimes.
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