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Click pic to view comments - Confirmed sighting: Waitrose Madagascan Vanilla  Flavoured Milk Confirmed sighting: Waitrose Madagascan Vanilla Flavoured Milk
Posted: 12:13 Mon 06-Feb-2006. Price: £1.29/ litre. Location: Waitrose, Wapping. Sub-flavours: Columbian Coffee, Belgian Chocolate. Nutritional unusualness: 10.8g sugar (10.4g for the coffee variant and 13.6g for chocolate) *per 100ml* [see below].
"Jack Malvern" reports: Food, as we all know, always sounds better when its country of origin is in the title. This is a lesson Waitrose has taken to heart with its Madagascan Vanilla, Columbian Coffee and Belgian Chocolate forays into the gloopy milk drink trade. This apparently new range does for dairy what Jerusalem did for artichokes and Melton Mowbray did for pies. Unlike Morrisons ice-cream flavoured milk or Frijj milkshakes (surely the godfather of gloopy milk drinks) its sugar content is closer to 1 per cent than 10 per cent, and much the better for it. The vanilla version does Madagascar proud and Columbians can bask in the knowledge that their flavour is a satisfyingly thick version of iced coffee. Both slip down like a Frenchwoman's stocking in Black Lace novella. Unfortunately for the Belgians I haven't had the chance to test the chocolate flavour. At £1.29 per litre it is also impressively good value, especially for a supermarket with a reputation for stocking groceries that Imelda Marcos would consider an extravagance. My only gripe is the size. Snacks should come in 330ml or 500ml portions, not litre bottles.

..."Jack" largely makes up for the previous Morrisons ice-cream flavoured milk controversy, but seems to have been confused by that bottle size - the 10g of sugar is per 100ml (ie 10% by mass), not per litre (there's nearly 5g of sugar per 100ml of ordinary skimmed milk). That said, I did enjoy the vanilla version of Cravendale "Hint Of" (69p/ 284ml, Tesco, just 6.9g sugar/ 100ml), surely the closest thing to melted vanilla ice-cream anyone could ever hope to consume.


Posted: 13:51 Mon 06-Feb-2006 by "Dan" # permalink comment
Comment: Is this Vanilla flavoured milk better tasting than the Frijj Vanilla varient? What's the Kcal per 100ml?
Posted: 17:05 Mon 06-Feb-2006 by Snackspot # permalink comment
Comment: the Waitrose vanilla has 92 kcal per 100ml (slightly more than the Frijj?), the (nowhere near as thick) Cravendale one just 55...
Posted: 17:11 Mon 06-Feb-2006 by Snackspot # permalink comment
Comment: as if in answer to my previous question - here's an old sighting which I haven't used yet (because I'm fairly certain that Frijj Vanilla's actually fairly old):

"Dan" reports: After realising the sad fact that Asda have discontinued their Limited Edition Popcorn Flavoured Milkshake, I felt the need to try a different variant milkshake, rather than the normal Chocolate, Strawberry or Banana. This Frijj Vanilla Flavoured Milkshake was a delightfully satisfying choice. The texture was nice and thick, without being too sickly and contained a strong hint of Vanilla. Frijj is famous for producing excellent tasting milkshake’s, only in limited edition format, and at present I am unsure if the Vanilla Flavoured Milkshake is also a limited edition version. At 64 Kcals per 100ml (320 Calories for 500ml Bottle) Frijj defiantly lives up to it’s “Low in Fat” claim compared to other recent Frijj products – i.e. Chief Wiggam’s Chocolate Fudge Brownie Frijj, which contains 89 Kcal per 100ml (445 Calories per 500ml Bottle). This product is still currently available, however with the apparent release of this Vanilla Flavoured Frijj product it may be coming to an unfortunate end.

Posted: 07:36 Tue 07-Feb-2006 by "Dan" # permalink comment
Comment: Answered my question. Thanks Snackspot!
Posted: 14:25 Tue 07-Feb-2006 by "Jack Malvern" # permalink comment
Comment: My apologies for getting the sugar content wrong. I am ashamed and rather annoyed, since the Waitrose stuff is clearly not the virtuous milk drink I had thought. For what it's worth, I believe the Madagascan Vanilla to be superior to the Frijj vanilla. And what was the controversy over Morrison's Ice-Cream Flavour Milk? Merely the absence of a picture, or did the supermarket deny its existence?

(Note to Mr Snackspot: rather than expose my mathematical inability you could edit my report so the errant sentence reads: "Like Morrisons Ice-Cream Flavoured Milk or Frijj milkshakes (surely the godfather of gloopy milk drinks) its sugar content is about ten per cent, but somehow tastes rather less sickly.")

Posted: 19:46 Wed 22-Feb-2006 by "Vivazol Virgin"
(apparently posting from host86-131-53-212.range86-131.btcentralplus.com) # permalink comment
Comment: Not tried this, frankly I avoide aforemenioned store for the sheer cost of the goods there, but I wonder if it tastes good on cornflakes...
Posted: 21:22 Fri 03-Mar-2006 by "chubworth" # permalink comment
Comment: The Colombian Coffee variant is by far the most impressive flavoured milk product I have tested BAR NONE but those tinkers at Ocado don't list it on their home shopping service so I am forced to make lengthy detours to pick up a litre of brown magic.
Posted: 17:23 Sat 04-Mar-2006 by "clerk" # permalink comment
Comment: > a litre of brown magic.

[insert joke about coprophilia here]

Posted: 21:37 Sat 18-Mar-2006 by "Chubworth" # permalink comment
Comment: Waitrose - thanks! Now Colombian Coffee IS available on Ocado - all I have to do is tap tap tap, put the old feet up and wait for the stuff to be brought to me! Snack Utopia! Now if only I could get my cholesterol down....
Posted: 07:31 Mon 20-Mar-2006 by "Chicken Chomper" # permalink comment
Comment: I bought some of this but it was the tabasco flavour... VERY BAD MISTAKE!!!

Good for steak seasoning though :D 35517 3 77

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